Marketing Tom Burrell’s Impact on Marketing: 4 Lessons for New Marketers on Representation and Creativity
A Brief History of Black Marketing with Tom Burrell Tom Burrell is considered a pioneer in the advertising industry and has significantly impacted how marketing ...
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SEO Top Keyword Research Tools for Small Businesses in 2024
Keyword Research Tools to Help You Get Found Online In today’s digital marketplace, visibility is key. Small businesses, perhaps more than any other type of ...
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Marketing Powerful Local SEO Strategies for Small Businesses in 2024
7 Local SEO Strategies to Gain Awareness Local SEO strategies have become crucial for small businesses in today’s hectic digital landscape. It’s undeniable that an ...
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Marketing Effective SEO Basics for Small Business Owners in 2024
SEO Basics to Get You Moving Forward Search engine optimization (SEO) remains an enigmatic realm for small business owners and beginners diving into the digital ...
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CRM Best Sales Tips and Tricks for Small Businesses in 2024
5 Sales Tips and Tricks to Make More Money Mastering sales is crucial for growth and success in the self-employed world of independent contractors, consultants, ...
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Marketing Multi-Channel Marketing Doesn’t Need to be Tricky
Are you a texter or a talker? Do you prefer ordering food at the register or on your own with the touch screen? Or how ...
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Sales Powerful Prospecting Strategies That Work in 2024
Unlock Sales Success with Prospecting Strategies That Work Hey there, fellow entrepreneurs, consultants, and small business warriors! If you’re ready to take your sales game ...
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Marketing How to Make Affordable Video Marketing Content
Video, we all love it. Whether you are watching videos for entertainment or educational purposes, video is everywhere, and rightfully so. A recent study from ...
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Content Creation Content is King, Sorta
3 Reasons Why Marketing Strategies Fail Everywhere you look, from every digital marketing guru touting success secrets on Instagram to YouTube, you’ll hear the mantra ...
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Sales The Power of Sales Consulting: A Catalyst for Business Growth and Success
Sales Consulting Leads to Success The quest for growth and success is relentless in the fiercely competitive business world. As a former Account Executive and ...
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Marketing Is SEO Important in 2024? Search Engine Overrated or Not So Much?
Debunking the Myth – Is SEO Hyped Up & Overrated? Search Engine Optimization, or SEO, might seem to be an over-hyped term, but it is ...
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Sales Cold Calling 2024: Is It Dead or Alive?
Cold calling has always been a major part of sales and marketing. In the past, it was the go-to approach for businesses to generate leads ...
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Sales Powerful Local Business Sales Funnel Tips for 2024
Why You Need a Local Business Sales Funnel to Increase Your Revenue As a business owner, you know that generating revenue is the key to ...
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CRM How to Manage Customers in 2024 and Make More Money
3 Tips to Manage Customers and Grow Your Business If you’re a small business owner or an entrepreneur looking to grow your consulting or independent ...
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Marketing 5 Tips for Your Target Marketing Strategy in 2024
Everything You Need to Know About Target Marketing When it comes to marketing target marketing is an essential tool for any business. But what exactly ...
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Email Marketing Why Your Small Business Needs a Sales Follow Up Process Now in 2024
3 Tips to Develop Your Sales Follow Up Process Using AI and Automation If you’re in sales, chances are you already know the importance of ...
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Marketing NEWS: New YouTube CEO Neal Mohan Replaces Susan Wojcicki
After nearly 25 Years, CEO Susan Wojcicki Steps Down to Focus on Her Family and Health. YouTube, the ultimate home for video content from documentaries, ...
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Marketing Awesome Product Placement Ideas for Your Marketing Plan in 2024
5 Tips To Implement A Successful Marketing Strategy Using Product Placement Have you ever seen a product, like a car or a soft drink, featured ...
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Sales The Power of Artificial Intelligence for Sales in 2024
5 Artificial Intelligence Tips for Your Small Business In the modern business landscape, technology is transforming every industry, from retail to finance. Artificial Intelligence (AI) ...
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Marketing Joint Venture Marketing for Small Businesses in 2024
Marketing Lessons to be Learned from Super Bowl LVII Joint venture marketing (JVM) is a powerful tool to help small businesses grow and reach their ...
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Marketing Local SEO: Powerful Tips to Gaining Awareness and Increasing Sales for Small Businesses in 2024
Unlock Your Business’s Potential with a Strong Local SEO Strategy Is a lack of online visibility holding back the potential of your small business? Are ...
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Marketing Investing in Video Marketing with Apple’s 1984 Commercial as a Powerful Example
Apple’s Powerful Video Marketing 40 Later In 1984, Apple released the Macintosh, and changed the way we look at computing forever. But more than that, ...
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Brand Development Powerful Storytelling 101: Apple’s 1984 Commercial 40 Years Later
Storytelling and The Lasting Impact of Apple’s Iconic 1984 Commercial It’s hard to believe, but it’s been 40 years (39 to be exact) since Apple ...
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Sales You Need a Powerful Inside Sales Strategy for 2024—Here’s Why
If you’re a small business owner, it’s time to consider your inside sales strategy for 2024. Why? Because inside sales is the wave of the ...
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Brand Development Brand Awareness: It’s Essential for the Success of your Small Business in 2024
3 Ways to Build Awareness You’ve likely heard the term “brand awareness” before, but what does it really mean? Brand awareness is simply how easily ...
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Sales Cross Selling – 4 Tips on How to Increase Sales
More Value = More Sales Cross selling is a great place to start if you’re looking for ways to increase sales and improve the customer ...
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Marketing How to Create a Lead Generation Process That Works for 2024
How to Generate Leads If you’re running a small business, you know how important it is to generate leads. A lead is an individual who ...
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Sales Develop Your Outbound Sales Process for Growth in 2024
The Outbound Sales Process 2025 is just around the corner; time flies after all, and if you’re like most small business owners, you’re probably already ...
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Marketing Success with Social Media Marketing in 2024
It’s no secret that social media is a powerful marketing tool. Social media marketing is more important than ever before— especially for small businesses. In ...
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Sales 5 Helpful Business Networking Tips in 2024
Networking to Help – Others and Your Sales Networking is a powerful tool that can help small business owners increase sales. When done correctly, networking ...
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Content Creation Content Creation: 5 Types of Content to Create
Why You Need It and How to Get Started Content creation is essential for any marketing strategy in 2024 and 2025. You’ve probably heard it ...
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Sales What is Inbound Sales in 2024
3 Benefits to Doing Inbound Sales If you’re like most small business owners, you wear a lot of hats. You’re the CEO, the CFO, the ...
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Email Marketing 4 Powerful Digital Marketing Strategies
4 Reasons Why You Need Digital Marketing for Your Business The internet has revolutionized the way we connect with others around the world. It has ...
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Marketing The Powerful Sales Funnel in 2024
Your Guide to More Customers and More Sales If you’re like most small business owners, you wear a lot of hats. You’re the CEO, salesperson, ...
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Email Marketing Increase Awareness – The Power of Email Marketing in 2024
What is Email Marketing? In a world where we are constantly bombarded with advertising, it can be easy to feel like our efforts to reach ...
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Sales Upselling – The Key to Unlocking More Success for Your Business in 2024
As a small business owner, it’s essential to have your finger on the pulse of what’s working and what isn’t in terms of driving sales. ...
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Marketing The Importance of Market Research for Small Businesses in 2024
Market Research Now, Before You Start Too often, small business owners make decisions based on their gut instinct or what they think their customers want. ...
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Brand Development 5 Brand Identity Tips/ Setting Up Your Business for Success
Brand Identity Tips for Entrepreneurs and Small Businesses 2023 is just around the corner, so it’s time to start thinking about your brand development and ...
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Sales Cold Calling Tips to Help Your Business in 2024
3 Cold Calling Tips for Success Small business owners often wear many hats, making it challenging to find time for things like prospecting for new ...
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Brand Development The Wonderful Power of Brand Development in 2023
NIKE and Apple Brand Identities In today’s business world, it’s all about standing out from the crowd. Countless businesses are vying for attention, and making ...
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CRM What are CRM Systems? How CRM Helps in Sales in 2023
CRM Benefits for Your Business When starting a business, one of the most important things is to have an effective sales and customer management system. ...
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SEO SEO in 2024: Why Your Business Needs It to Succeed
5 Tips to Create Your SEO Strategy As a business owner, you always look for ways to improve your bottom line. In today’s digital world, ...
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Sales Hard Close vs Soft Close – 1 Big Difference and Why It Matters for Your Business
Hard Close vs Soft Close? Here is a gem for start-ups and small businesses developing their sales and marketing strategies for 2023 and 2024. If ...
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Content Creation 5 Spooky Halloween Marketing Ideas that will get your Business Noticed
Halloween Marketing Ideas for Your Business Halloween is a time when people love to be scared. Horror movies, haunted houses, and spooky stories have a ...
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Sales Be Happy. Learn How to Close a Sale and Make Money
Close a Sale or Else… We all want to be happy. And while you probably heard the saying, ‘money can’t buy happiness, this isn’t entirely ...
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Sales What is Sales? 4 Types of Sales for a Great Sales Strategy
Explaining What is Sales in 2023 You might be wondering ‘what is sales’ if you’re reading this. Sales is an essential part of any business. ...
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Marketing Is Investing In Your Sales and Marketing Strategy A Waste Of Money?
7 Business Tips for Your Sales and Marketing Strategy Like most self-employed people, you’re always looking for ways to save money. After all, every penny ...
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Brand Development 5 Helpful Online Marketing Strategies For Your Business
What Are Marketing Strategies? Marketing strategies are a company’s plans and actions to market its products or services. Businesses can use many different marketing strategies, ...
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